Selasa, 10 Desember 2013

Fashion News: Bleach Project INC Spring/Summer 2014


It's Menswear Monday! Though the winter holidays are drawing ever closer, lookbooks for the upcoming Spring/Summer 2014 season continue to come thick and fast, warming up our cold days with thoughts of the sunny styles ahead next year. Today's fashion news sees Bali-based brand Bleach Project Inc have taken an edgy sportswear-influenced direction with their Indonesian-made collection, putting creative director Yasir Bawazier's signature spin on men's fashion staples. Digital print camou is key across sheer paneled shirts and Mickey Mouse ear snapbacks, as textured panda heads surface on plain white tees and athletic shorts pop in fluoro yellow. Shapes experiment with proportion, as seen in cut-away backs or longline fronts for a contemporary twist. A minimal mood can be seen in stripped back logo tops and layered shorts, while jersey sweats contrast black sleeves with white on pastel bodies. Next spring styling? It's all wrapped up.


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