Kamis, 07 Agustus 2014

New York City Could Soon Get Its Own Men's Fashion Week

(Photo : Getty Images/Francois Durand)


There's no denying that the menswear business is booming. With that in mind, rumor has it a separate New York Men's Fashion Week - something that designers have been pushing for recently - might be close to becoming a reality.


Steven Kolb, CEO of the CFDA, acknowledged that there is a great deal of interest in creating a men's fashion week in New York City that's similar to those in London, Milan and Paris.


'We have a lot of boxes we can check off as of now. We have enough designers who could be a collective of talent in both emerging and established that would make a strong statement for American designers,' he told WWD.


'The Mayor, New York City and the New York City Economic Development Corp. are very supportive of our work around all the collections. And we have enough venues and locations around the city to hold it.'


But one thing still needs to be secured if this men's fashion week is to become a reality.


'Funding. Without the money, and a substantial amount of it, it's not going to happen,' Kolb said.


'We need more funding for venue rentals. Travel for international editors, it takes marketing promotion, production costs and more. I feel like I'm halfway there, but I need to get a little bit more there.'


In addition to money, it might also be necessary for the event to secure a media partner and form a relationship similar to that of British GQ and London Collections: Men.


'We are open to a media partner. We involved men's magazines early on in our initial discussions. We got input from editors at GQ, Details, T magazine and Esquire, and also the American retailers,' Kolb told WWD.


What do you think of the idea of a separate New York Men's Fashion Week? Share your thoughts with us in the comment section below.


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